Sell Your Gold and Silver in Los Angeles
If you’re looking to sell gold, silver, platinum, or jewelry in Los Angeles, Hollywood Gold & Silver Exchange offers free appraisals and competitive cash offers with no obligation to sell. Our store sits right on Hollywood Blvd, an easy stop for customers from Los Feliz, Silver Lake, West Hollywood, Burbank, and across the LA area.
Why Sell to Us
We work directly with mints and distributors, and our team appraises gold, silver, platinum, palladium, coins, bars, and fine jewelry on the spot. No appointment needed for most items, and there’s no obligation to accept our offer.
BBBAccredited
98Google Reviews
AuthorizedPrecious Metals Dealer
Since 2010Hollywood Blvd
What We Buy
We actively buy precious metals and related items. We also buy diamonds and watches that come with their original box and certifications.
Gold
Silver
Platinum
Palladium
Rare & Collectible Coins
Dental Precious Metals
Scrap Precious Metals
Diamonds
Watches
How It Works
1Get a Free QuoteCall or visit us to get a quick estimate. No appointment needed for most items.
2Bring Your Items InBring your gold, silver, platinum, or palladium items to our store on Hollywood Blvd.
3Get Paid on the SpotWe’ll appraise your items and make a competitive cash offer. No obligation to sell.
Visiting Our Store
Serving Los Angeles and Nearby Neighborhoods
Customers regularly visit us from:
- Los Feliz
- Silver Lake
- West Hollywood
- Burbank
- Studio City
- North Hollywood
Wherever you’re coming from in LA, we make selling your gold and silver simple and straightforward.
Frequently Asked Questions
No, walk-ins are welcome during our regular business hours.
We base our offer on current market prices for precious metals along with the weight and purity of your item, and provide a free appraisal before any offer is made.
Yes, we buy gold, silver, and platinum jewelry in addition to bullion coins and bars.
No, our appraisals are free and come with no obligation to sell.
Just bring the items you’d like appraised. A valid ID is required for the transaction.
Bullion coins are valued primarily by their metal content and weight, tracking daily spot prices. Numismatic coins carry additional value based on rarity, condition, and historical significance. We buy both types and will explain which category your coins fall into during your free appraisal.
Yes. Pawn shops typically offer 40–60% of melt value because they focus on lending, not buying. As a dedicated precious metals dealer, we pay up to 95% of the current spot price because we sell directly to refineries and wholesalers, cutting out the middleman.